Project Santa's Helper Makes the Holidays Brighter for Area Families

The Giving Coast

 The holidays will be a bit brighter during this challenging year, thanks to the continued support of Concession Charities’ Project Santa’s Helper event, now in its tenth year. Since 2011, the charity arm of The Concession Golf Club has hosted this annual shopping spree for students of Girls Inc. of Sarasota County. In total, Concession Charities has contributed over $240,000 to help families purchase gifts for their children during the holiday season.

On Friday, November 13 from 4:00-8:00 pm, friends and family of Concession Golf Club president Bruce Cassidy, Sr. and other volunteers will gather at the Target University Town Center on 101 N. Cattlemen Road, Sarasota, with the mission of shopping for Girls Inc. students and their siblings. In addition to gifts for the family this holiday, funds will be used to purchase Publix gift cards for each family and to fund an emergency account for Girls Inc. that covers a variety of needs throughout the year, including homeless challenges, food, clothing and shoes.

“This event is one that our family looks forward to each year,” explains Bruce Cassidy. “When the Community Foundation of Sarasota first approached us with the need over a decade ago, we knew it would be a long-lasting relationship, because we are committed to helping organizations in the community that serve young people like the students inspired by Girls Inc.”

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