Strategies and Tactics for Communication During a Pandemic

Business

The Central West Coast Chapter of the Florida Public Relations Association (CWC-FPRA) is hosting their monthly professional networking session virtually with a panel presentation by Sarasota Memorial Health Care System’s PR/Communication Team. Moderator, Jennifer Wilson, APR, CPRC, Senior Service Line Marketing Specialist will present along with panelists Kim Savage, PR Manager and Public Information Officer, Ellen Simon, APR, Corporate Communications and Government Relations Manager, Allison Warren, Multi-Media PR Specialist and Ann Key, Digital Communications Specialist.

When the first case of COVID-19 was identified in the local area, the SMH PR and Communications team mobilized to provide timely, though ever-changing, information to its staff, physicians, patients and community. Learn more about the strategies and tactics employed to communicate vital health and operational information to our audiences.

The event will be held on Wednesday, June 17, at 12pm via Zoom with the specifics provided once guests register. Tickets for the program are free for FPRA members, $10/guests.

Click to register.

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