New Campaign Aims to Help Florida Students Get “Cash for College” and Improve Their Outcomes Beyond High School

The Giving Coast

The Florida College Access Network (FCAN) and its partners across the state launched the  Cash for College campaign to promote FAFSA completion as a crucial step as students and their families make plans for education beyond high school. About 4 out of 5 students in Florida use some combination of federal, state, and school-based aid to pay for college, and the way to access that aid is by completing the FAFSA. Research shows that for every $1,000 in financial aid a student receives, persistence increases by 4 percentage points. The maximum Pell Grant — the primary source of federal aid for low- income college students — is currently $6,345 for the 2020-21 award year and is scheduled to increase by $150, to $6,495, for 2021-22.

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