Motel Therapy is the Go-To Boutique for Permanent Jewelry in Sarasota

ShopTalk

Pictured: Photo Caption: Best Friends with matching bracelets. Photo from @LINKXLUXE Instagram

A new trend has burst onto the scene in Sarasota. It’s called permanent jewelry and people of all ages have been lining up at Motel Therapy Boutique every Saturday to get “zapped”. Permanent jewelry is a new and fun experience and here’s how it works: When you walk into the store, you’ll see a sampling of silver and gold chains in different styles. Options include solid gold, gold-filled and sterling silver. Next to the chains sits a velvet tray with an array of charms like birth stones, angel numbers, initials and more. You can choose a bracelet, necklace, anklet, ring or a combination. The jeweler will walk you through the details to help you create your new forever piece. You can keep it simple and classic with just a chain or add charms and connectors for an elevated look. It’s also common to create a “stack” where you choose multiple chains for a layered look. Once you’ve made your selections, the chain is custom fit and welded on making it “permanent” and clasp-less. The welding process is super quick and painless. It’s commonly called getting “zapped” due to the quick zap of the welder. The permanent jewelry at Motel Therapy is professionally welded by LINK X LUXE, a new local company owned and operated by Sarah Seay. I asked Sarah why she thinks permanent jewelry has become so popular. “Permanent jewelry is perfect for so many occasions and the process makes it feel memorable and special. It’s perfect for mothers and daughters who want matching pieces, best friends on vacation, bridal parties and more. We’ve even zapped husbands and boyfriends! Women love wearing the jewelry. They can get up and go and feel put together without fussing over jewelry.” LINK X LUXE also does private functions such as bachelorette parties, Galentine’s events, grand openings and more. You can also find them popping up at Farmer’s Markets in Lakewood Ranch. Head over to Motel Therapy any Saturday–no appointment needed!

Motel Therapy, 532 S. Pineapple Ave Sarasota, 941-960-2277, @moteltherapy.

Pictured: Photo Caption: Best Friends with matching bracelets. Photo from @LINKXLUXE Instagram

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