Friendship Centers, a nonprofit organization serving older adults in five Southwest Florida counties, received the 2017 Senior Vision Media Award at the Florida Council on Aging Conference in Orlando. The award was presented to the Friendship Centers marketing team for their work in creating a new website that promotes a positive image of aging. New functions include detailed maps showing each location the Friendship Centers operates, including hours and phone numbers for each office in Sarasota, DeSoto, Charlotte, Lee and Collier counties as well as the 19 dining sites offered through its nutrition program. The website’s content was also simplified and made easier to read. The team added large images that make it easier for older adults to simply click on the images rather than text. The Florida Council on Aging (FCOA) was founded in 1955, and is Florida's only statewide association representing virtually all aging interests and many different disciplines.

Friendship Centers