Visit Sarasota County Tees Up Fall Tourism Marketing Campaign
Business
SRQ DAILY MONDAY BUSINESS EDITION
MONDAY JUL 28, 2025 |
As visitors are eyeing the Sunshine State for cooler weather and reduced crowds this Fall, Visit Sarasota County’s newest seasonal tourism marketing campaign aims to position the region as the destination for serenity and sport. From July 1 through September 30, the campaign will appeal to travelers seeking a relaxing escape, with a visual focus on shopping and golf, emphasizing the charm in trading scarves for sandals along the Gulf. Visit Sarasota County will lean into a combination of digital and print ads and social media storytelling, targeting key drive markets – including Atlanta, Greater Tampa Bay, Orlando, Miami, and Naples – as well as further-off major metros like Boston, New York, Chicago, Philadelphia, Baltimore, Indianapolis, Pittsburgh, Cleveland, Detroit, Washington, D.C., among others.
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